Product Update: Making Nucleus Data Even More Actionable

Posted by Christie Gunden on Dec 6, 2018 9:55:00 AM

Our product team has been exceptionally busy with Nucleus development, and a host of new features just landed! We’re excited to share these updates because they’ll be immediately useful for your organization.

What’s new?

Nucleus has some major (client inspired) product updates. Here’s the latest:

  • Actionable data. Nucleus now has new data mining capabilities, which enable Nucleus users to download lists and segment audiences for hyper-targeted marketing campaigns.

  • A download center. The new download center offers users a centralized place in Nucleus to store and manage granular, detail-level data mined from the Nucleus data repository, while still interacting with filters.

  • Improved performance. Download requests are processed asynchronously, enabling users to continue interacting with the application while Nucleus prepares the data file in the background.

How does it work?


As always, these updates were rolled out simultaneously and universally for all Nucleus clients.

Nucleus users have always enjoyed seeing data trends and gathering insights, but they can now take direct and immediate action with downloadable details. For example, if you would like to see all registrants for the annual conference, that detailed listing, along with contact profile information, is now available for download.

The new download center, which contains all your downloads, is accessible via a new button on the main menu.

Why is it important?

There are two main reasons these are important:

  1. You, Nucleus user, are even more empowered to target your users with relevant content. It’s easier than ever to create personalized messaging and increase engagement.

  2. You have a voice, and it’s been heard. You can rest assured in our commitment to investing in Nucleus and increasing the value we deliver to you by reducing time to insight and making data actionable.

We’re committed to giving you the best platform possible because we believe that better capabilities will enable you to make better decisions using data. When you make better decisions, you will provide better value to your members. They’ll be happier, you’ll be happier, and everyone wins.

Topics: Nucleus, Product Update

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