WHERE EXTRA MARKETING BUDGET WOULD FIRST BE INVESTED

Posted by Rob Miller on Feb 4, 2020 1:35:37 PM

We spotted a visualization published by MarketingCharts.com recently that is striking. They surveyed more than 200 marketers at major North American brands and asked, “if you had extra marketing budget, where would you invest it first?” They found that the leading response (more than double the next response) was to spend extra marketing budget on data analytics technology.

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Topics: Services, Marketing

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